StrategyOS
Running a business made fun again

Know where you stand.
Know where you're going.
Know what you must do together.

StrategyOS is the rhythm that works for you. Minimal effort, maximum alignment, and every quarter your team knows exactly what matters.

Built by Wouter Donkers, 16+ years B2B, from agency to PE-exit.

app.strategyos.io
StrategyOS dashboard
The problem

Strategy hovers. Between meetings, in your head, nowhere on paper.

You know what you want. But it lives nowhere. And when someone asks "why are we doing this?" you have nothing to point to.

01

Decisions can't be transferred

You know why you make certain choices. But without writing it down, your management team can't work with it. Sales chases the wrong deals. Marketing misses the ICP.

"Steering on gut feeling has no foundation for other people."

02

Strategy always slips

You're busy with clients, people, fires. Strategic thinking is "next quarter," until you notice your leadership team is heading three different directions.

"Everyone's busy, but is everyone busy with the right things?"

03

A consultant costs 8 weeks and €20K+

You have neither. So you skip it. Or a PDF arrives that disappears into a shared folder no one opens again.

"If the business case isn't right upfront, the action has no point either."

The solution

StrategyOS is your rhythm.
Time after time.

No workshops. No consultants. Every step based on real market data, pulled automatically. You answer the questions, StrategyOS does the rest.

Know where you stand

Market position, competitive landscape, and customer sentiment: pulled and analyzed automatically.

Know if your ambition is realistic

Reality check on your 12- and 36-month goals. Is the growth mathematically achievable? StrategyOS does the math.

Know what you must do together

Strategic projects per department, simple to grasp, ready to put on the big screen each quarter. Instantly clear where you stand.

How it works

Five phases. One session.
Refreshed every quarter.

You follow the process, and StrategyOS does the analytical work. Total session time: ~60 minutes.

  1. 1

    Your input

    Phase 1: Company Basics

    Website, LinkedIn, elevator pitch, three competitors. Pulled in automatically via scraping.

    ~5 min

  2. 2

    Your input + AI enrichment

    Phase 2: Research

    Targeted questions on market, customers, competitors and finances. AI automatically pulls competitor data and customer reviews.

    ~30 min

  3. 3

    Your input

    Phase 3: Ambition

    Where do you want to be in 12 or 36 months? You set the ambition, and the system runs the math on whether it adds up.

    ~5 min

  4. 4

    AI generates: no input needed

    Phase 4: Strategy

    From TAM to key enablers, differentiation, and the three most critical decisions for your business.

    ~5 min (automatic)

  5. 5

    Recurring, every quarter

    Phase 5: Roadmap

    Strategic projects per department, led from the leadership team. Simple to grasp, refreshed every quarter. Throw it on a big screen, and everyone instantly knows where you stand.

    ~10 min · Every quarter

Is this for you?

Built for founders and leadership teams. Not for everyone.

For anyone who sets direction: founder, CEO, CFO or management lead.

B2B Agency

From selling hours to strategic value

Your own strategy always slips. StrategyOS gives you more direction in a single session than a quarter of meetings.

  • Sharpen positioning vs. competitors
  • Benchmark pricing against market data
  • Validate and refine your ICP
  • Leadership agenda for the next 90 days

B2B Service Company

Strategy out of your head and into the team

Growth runs on gut feel. Your team doesn't always know why certain choices are made.

  • Translate strategy into shared priorities
  • A quarterly rhythm that adjusts automatically
  • Strategic projects per department and lead
  • Reality check on growth targets

PE Portfolio Company

Strategy that matches investor cadence

Board reviews, business cases, quarterly targets: StrategyOS delivers the foundation each quarter.

  • Business cases backed by market data
  • Quarterly targets translated into execution
  • Gap analysis: ambition vs. reality
  • Board-ready roadmap with zero prep
Not for you if: you're still pre-revenue, want a full custom consulting engagement, or are looking for an operational task management system for your whole team.
Honest comparison

Why not just do it yourself?
Or ask ChatGPT?

Fair question. Here's the honest answer.

Your options
What you need
Doing it yourself
Standalone AI tool
No expertise needed
Guided process
Remembers progress every quarter
Manual
No memory
Automatic
17 years of B2B practice baked in
Generic
In every question
Reality check on ambition
Automatic
Real-time competitor & market data
Research it yourself
Limited
Real-time
Shared leadership-team roadmap
Takes weeks
Build it yourself
Generated
The real difference: with a standalone AI tool you need to know which questions to ask. With StrategyOS you follow the process, and the system remembers where you stand each quarter.

If the plan isn't there,
execution is guessing.

Two hours is enough to know what your leadership team needs to do for the next 90 days, and why.